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Posted by WestGroupe  

New KLiiK and EVATIK Campaigns Launched At Last!

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WestGroupe is proud to announce the launch of the new KLiiK denmark & EVATIK campaigns. Shot on location in Miami, FL, the new campaigns capture the true essence of the brands with the off the beaten track locations and relaxed, youthful atmosphere of KLiiK denmark, and Evatik’s modern masculine chic and upscale urban environment. These Read More

Posted by WestGroupe  

The Framed Faces of the 2015 Academy Awards

evatik, evatik eyewear, the eyes have it, academy awards, westgroupe, frames, academy awards, oscars, 2015, michael keaton, birdman,

The big award show finally came and went. At last night’s Oscars, the red carpet and stage was filled with beautiful people in their gorgeous gowns and tuxes. While the evening offered little in terms of surprises or award upsets, there was one accessory that made the men extra dapper and the women sparkle just Read More

Posted by WestGroupe  

The Top Looks From Last Night’s Grammys!

It’s award season where another Sunday evening means another red carpet! Last night was the 57th Annual Grammy Awards and the attendees did not disappoint with their array of fantastic and sometimes questionable fashion decisions. One trend that proved popular amongst the men was fashion for their face! See below for our top 4 picks Read More

Posted by WestGroupe  

Eating To Keep Your Eyes Healthy

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With a month having now passed since we all made our New Year’s resolutions to eat healthier and cleaner, a few of us have fallen off of the bandwagon. For those who are still keeping strong, this past weekend proved to be the ultimate test with Super Bowl parties happening in every other household. While Read More

Posted by WestGroupe  

We Sat Down With A Woman Hooked On Life: Jill

jill bartlet, precision communications group, precision montreal, westgroupe, fysh uk, fysh, frames, eyewear, hooked on life

This month we sat down with Jill, a woman who wears many hats on any given day, yet manages to stay hooked on life. 1. Tell us a little bit about yourself. Growing up, I was always passionate about the arts from drawing and painting to dancing and singing, however, the analytical side of my Read More

Posted by WestGroupe  

The Top 5 Bespectacled Beauties at the 2015 Golden Globes

Golden Globes, awards, logos, eyewear, eyewear trends, trends, best dressed, worst dressed

The Golden Globes kicked off award season last night with a red carpet that was filled to the brim with a bevy of beautiful people. While all of us meticulously analyzed and created our own lists of the best and worst dressed for the evening, we paid attention to those who sported some fashion for Read More

Posted by WestGroupe  

Digital Screens And Their Impact On Eye Health

Digital Screens And Their Impact On Eye Health, the vision council, vision council report, eye health, digital eye strain

As of 2013, an estimated 2.35 billion personal computers, tablets and mobile phones have been shipped around the world. As the market for digital devices continues to expand, more time is spent looking at digital screens – with many Americans averaging 6-9 hours in front of their digital devices a day therefore increasing their exposure Read More