Growing your business

Technology is increasingly an important part of our daily lives. Especially in this new economic turn, all industries are looking at technological advances and capabilities in order to create a digital…

Our industry is constantly changing from how practices get through their daily routines, to recording, storing and sending information to reaching a wider patient base. Change can be scary, but it…

By Frank Giammanco Preserving your patient base in today’s business climate is more challenging than ever before. Fortunately, there are proven methods to not only preserve your patient base but…

Start the new year off right by planning ahead and setting new goals! Now’s the time to work towards growing your business and expanding your reach. There are plenty of…

With the holiday season in full swing, it’s time to revamp your marketing strategy to finish the year strong and move into the new year on the right foot. Affiliate…

As a practice, your job is to ensure your patients get the care they need, especially when it has to do with their eye health. But what happens when you…

It’s no secret that online businesses are thriving in today’s technology dependant lifestyle. People want convenience so why bother trekking out to a store when you can buy anything you…

It is a new year and time to try a new business development and marketing strategy.

October is the month of Fall which makes it the perfect time to update the merchandise decor at your practice. Include items and colours reflecting the month’s seasonal changes. By…

Capturing Spring: 3 Ways to Freshen Up Merchandising! We all love when the snow melts and spring arrives. Bringing this season into the office is great for staff to celebrate the change…